Six Reasons Startups Need to Invest in Translation
Let’s face it, startups are strapped for cash. Founders are focused on business development, fundraising, and GROWTH. Everything else is left to be dealt with “another day”.
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Rennert International celebrates 50 years of connecting the world through language
Rennert International, New York City’s premier language school, will celebrate 50 years of connecting the world through language with special events through 2023.
Finding the words since... 1420! - Happy International Translation Day!
Have you heard of the Feast of St. Jerome? Who was Jerome anyway? Well, St. Jerome is attributed as being the translator of the bible, the most translated book in the world and therefore, the patron saint of all translators.
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Subtitles and the power of PARASITE
Bong Joon-ho, the South Korean director of “Parasite,” subtly criticized prejudiced audiences in his acceptance speech at the Golden Globes, saying in Korean (translated by director Sharon Choi) as, “Once you overcome the one-inch tall barrier of subtitles, you will be introduced to so many more amazing films.”
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New York City: A Hub for Translation and Language Services
If you’ve ever spent time in New York City, one of the first things you probably noticed was how incredibly diverse the Big Apple is. New York City is home to well more than a hundred different languages, and half of all New Yorkers speak English as a second language – or not at all.
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The Differences Between Machine and Human Translation
It is a classic tale about the trade-off between speed vs accuracy. When it comes to translation in business, accuracy weighs more important than speed. Read more to learn about the difference between machine and human translation to help you decide what is best for your company.
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California's New Cosmetic Industry Regulation: Translate Packaging
California's new AB 647 legislation establishes new requirement for cosmetic brands and manufactures to translate packaging.
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HOLA OR ALÓ? SPANISH VARIATIONS AROUND THE WORLD
The Rennert Translation Group has compiled this chart in order to provide real examples of why LOCALIZATION is necessary when you are targeting specific countries and regions.
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Translating Content: The Secret to Reaching More Customers
Translation is more important for connecting with customers than you may think. Without translating marketing content and business information, you are losing out on valuable sales.
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Translation Tips for Marketing Professionals
The experts at Rennert Translation Group review best practices for a smooth translation process and cross-cultural marketing success.
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Transcreation, a world within a word
As anyone who has tried to translate a song into another language can tell you, it rarely works. Sure, you can translate the words one by one, but the sentiment and phraseology rarely work.
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